MARKETING / GROWTH / COMMUNICATIONS

Ideas that
move people.
Work that
moves brands.

Hi, I’m Ody. I connect customer insight, creative thinking and practical execution to build marketing that makes a difference.

Explore my work More about me

Ody Myftari at the University of Manchester

Curious by nature.Driven by impact.

01 / A journey shaped by curiosity

SCROLL TO EXPLORESTRATEGY MEETS EXECUTION

01 / ABOUT

THE PERSON BEHIND THE WORK

Marketing is most powerful when it feels human.

I'm a marketer with experience spanning brand communications, digital channels, partnerships and customer acquisition. I enjoy turning complex challenges into clear campaigns and connecting the right people to make ideas happen.

My background in business management and marketing gives me both a strategic lens and a hands-on approach. I care about the details, but always keep the bigger picture in view.

WHAT I BRING TO THE TABLE

A joined-up view
of growth.

Digital & email marketing

Campaign planning, audience engagement and ongoing performance improvement.

Brand & communications

Consistent messaging across social, content, web and customer touchpoints.

Cross-team collaboration

Bringing creative, technical, data and sales teams together around a common goal.

THE PATH SO FAR

Where I've
made an impact.

From customer-facing roles to multi-market marketing campaigns, each step has shaped how I work today.

01 /

Apr 2022 — listed in supplied profile

Marketing Executive

Radius Vehicle Solutions

Delivered digital, email, social and content marketing initiatives while coordinating creative, technical and sales teams. Worked with data science to identify and act on customer data opportunities.

Digital marketingCampaignsCross-functional delivery

02 /

Apr 2021 — Apr 2022

Marketing Assistant

Radius Payment Solutions

Helped unify the digital experience across acquisitions and launch conversational channels. Supported the charge point division launch in the UK, Belgium and the Netherlands.

1,000+ annual leads generated by the digital initiatives described in the original profile

Market launchesLead generationEmail marketing

03 /

Jun 2017 — Jan 2019

Junior Sales Manager

Leroy Merlin

Built customer relationships, reported on sales performance and forecasts, and coached team members in a fast-moving retail environment.

Sales leadershipCustomer relationshipsCoaching

BUILT ON CURIOSITY

Learning has
always been part
of the journey.

I believe the best ideas come from staying curious, asking better questions and applying what you learn.

2019 — 2020

MSc Marketing

University of Manchester

Dissertation explored e-service quality and the factors influencing online customer experience; ranked third in the programme, according to the original profile.

2013 — 2016